ELEVEN SPORTS has secured rights in Belgium, Luxembourg, Singapore, Taiwan and USA to thrilling action from one of the newest Olympic sports following an agreement with the International Surfing Association (ISA).
As part of the agreement, ELEVEN has acquired highlights to the ISA’s premier events in 2017 including:
- 2017 ISA World Surfing Games: 21-28 May 2017, Biarritz France
- 2017 ISA World StandUp Paddle (SUP) and Paddleboard Championship: 1-10 September 2017, Vorupør & Copenhagen, Denmark
- 2017 VISSLA ISA World Junior Surfing Championship: 23 September – 1 October, Hyuga, Japan
- 2017 ISA World Adaptive Surfing Championship: 29 November – 3 December, La Jolla, California, USA
Done with the support of the ISA’s media distribution partner, Broadreach Media, the agreement to show action from Surfing and SUP – lifestyle sports with growing levels of engagement globally – fits ELEVEN’s strategy to reach young viewers across its markets.
“We are very pleased to add more top international content across multiple markets from a contemporary sport at the forefront of youth engagement such as Surfing,” said Danny Menken, Group Managing Director, ELEVEN SPORTS. “We are committed to providing great content for millennial viewers that they can relate to and feel a part of. Our partnership with the ISA helps us achieve this goal and we are looking forward to working with them grow their reach and fanbase across our markets.”
“We are delighted to partner with Eleven Sports to bring exposure and visibility to ISA events in new territories and regions of the world. Following on from our landmark inclusion on to the Olympic Programme for Tokyo 2020, our sport has continued to benefit from increased interest and attention from broadcast media and we’re very pleased to welcome Eleven Sports to the global surfing family,” said ISA President Fernando Aguerre. “We are excited to be showcasing our sport’s high performance and youthful energy to new and global audiences, and offering a glimpse to those around the world of the unique atmosphere we will be bringing to Tokyo 2020.”
Images provided are for one-time use and editorial (below the line) purposes only, and in context with the aforementioned press release as it relates to the rights and the specific territories for ELEVEN SPORTS.
About ELEVEN SPORTS:
Founded in 2015, ELEVEN SPORTS is an award-winning global sports provider dedicated to delivering world-class international and domestic sports and lifestyle entertainment. ELEVEN SPORTS delivers almost 20,000 LIVE hours of top class sporting action to over 15 million paying customers worldwide in Belgium, Luxembourg, Italy, Poland, Singapore, Taiwan and the United States. Each country receives up to 4,000 hours of live coverage of premium sporting events annually, along with news, comprehensive analysis, digital content and local programming. The channels are 24/7, multiscreen, full HD and locally produced to the highest international production standards, with local language commentary.
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